Gain the Mindset Advantage

To stay competitive, individuals, teams and organisations must be prepared to continuously learn, remain resilient and seek innovation. In today’s fast-moving world, growth mindset isn’t optional – it’s essential.

Mindset Advantage is the only psychometric tool registered with the BPS that is designed specifically to measure growth mindset, empowering you to identify and develop the key attitudes and behaviours that sustain high performance.

Whether you’re seeking personal growth, enhancing leadership development or embedding a culture of learning, Mindset Advantage offers tailored solutions to meet your strategic goals.

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We have reduced incidental expenses by 25% which directly benefits our bottom line.

CEO, UK Construction Company

We have improved quality, productivity and capacity through growth mindset, saving us hundreds of thousands of pounds a year and helping us increase revenues and profits.

Chief Operating Officer, Logistics Organisation

Our work around growth mindset is making tangible our culture as an innovative and supportive law firm, which helps us to attract and retain the right people.

Partner, Global Law Firm

Growth mindset is changing our culture and helping to unlock hidden potential by identifying real and unconscious barriers to growth and energising our people to overcome them.

Principal, Global Financial Services Organisation

Staff at every level have really engaged with growth mindset and marginal gains. They feel more empowered and accountable, which is helping drive continued improvements across our operations.

Production Manager, UK Processing Plant

We are seeing systemic changes that will help to increase agility and further improve business performance.

Principal, Global Financial Services Organisation

Why choose Mindset Advantage

Why mindset matters

42% of CEOs


say their company won't be viable in 10 years without reinvention

Innovation is an increasing priority - but is your organisation fostering curiosity, collaboration and agility? [1]

67% of employers


say agility, flexibility and resilience are core skills for 2025

Are you developing and recruiting leaders and future leaders for these skills? [2]

39% of skills


will be transformed, or outdated, by 2030

As the half-life of technical skills risks becoming shorter, are you measuring your employees’ willingness to learn and adapt? [2]

Mindset Advantage: Personal Development

For individuals seeking actionable insights to drive their personal and professional development. This report can be interpreted self-sufficiently.

What you gain:

A personalised report measuring the specific attitudes and behaviours that reflect growth mindset, and identifying personal mindset strengths
Clear insights into how these manifest in your day-to-day behaviours and ways of thinking
Personalised development actions focused on the three behaviours where you have the most potential for growth

Best for:

Personal improvement: Gain self-awareness and accelerate your growth with tailored and actionable insights
Career development: Identify strengths and areas for improvement in your mindset to help you unlock higher performance
Coaching: Supplement existing coaching programmes with robust data

Price: £195 + VAT per individual

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Mindset Advantage: Team & Culture

For teams and organisations aiming to uncover strengths, identify blind spots, and foster a high-performing culture. For teams of 7+.

What you gain:

  • Personal reports for all participants (see Mindset Advantage: Personal Development above)
  • Deeper culture data from additional questions that identify team-level beliefs and behaviours as well as the perception of how your organisation cultivates a learning culture
  • An Executive Summary crafted by an in-house psychologist detailing analysis of team-level strengths and blind spots measured against performance benchmarks, as well as recommendations for next steps
  • A 60-minute debrief session with key stakeholders to review results and align on next steps

Best for:

Preparing people for transformational change: Identify the key areas for development at the individual, team and organisational level to equip your leaders for complexity and change
Increasing strategic impact of L&D programmes: Ground your talent development programmes in robust psychometric insights to develop future readiness
Improving leadership effectiveness: Bring your leaders together, using quantitative attitudinal and behavioural data as a solid foundation for your targeted interventions

Price: £295 + VAT per individual (minimum 7 participants, bulk discounts apply)

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Mindset Advantage Accreditation

Empower your organisation to embed growth mindset at scale.

Leadership Development Programmes

Achieve measurable results and tangible business outcomes with our leadership development programmes.

White Paper: Growth Mindset as a Differentiator

How can organisations and industries leverage growth mindset to gain competitive advantage?

The world is complex and changing fast, so the willingness to look for new opportunities, leverage new technologies and fresh insights is not just useful, it is mission critical. To survive and thrive in this environment, growth mindset is more important than ever.

Black and white headshot of Matthew Syed, a smiling man with glasses
Matthew Syed

References

[1] PwC 2025 Global CEO Survey

[2] The Future of Jobs Report 2025, World Economic Forum, 2025